The cloud switch is on: From migration to management

At this week’s Microsoft Worldwide Partner Conference, I saw a shift in vendor focus. Last year, the big focus was migration. Whether the product was Office 365, Azure, or Dynamics, the framing was how to migrate, so many vendors offered migration tools. This year, despite a continued strong presence of migration offerings, the buzz had shifted to cloud management, typically via managed services offerings.

Rocco Seyboth, vice president of product and marketing for BitTitan (a company traditionally focused on migration), said vendors seek to shift from offering a one-time set of project services to offering recurring managed services. Being able to offer a combination of services after migration is essential for businesses to remain relevant — and keep making money.

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IDG Contributor Network: Is Enterprise content management becoming obsolete and irrelevant?

As CIOs look for better value from their enterprise content management (ECM) solutions, they’re finding more cost effective ways of operating from cloud based file storage vendors. Box, Google Drive, AWS and others provide the same capabilities offered by expensive ECM solutions. In this article, ECM refers to a solution that stores unstructured data, such as documents, images, and plain text.

Traditional ECM solutions are no longer cost competitive and do not provide any additional value over the simple indexing, storage and retrieval capabilities. Shifting ECM management of infrastructure, maintenance and operations to cloud based file storage vendors seems unavoidable to stay cost competitive.

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